Visitor Experience

From start to finish, Cloudline is here to provide your guests a phenomenal visitor experience with an intuitive, streamlined progressive web application that provides them with all of the information needed to enjoy their time at your attraction.

The Cloudline platforms helps visitors to get the most from your venue by showing them what’s going on at your site, helping them locate restaurants, shops, attractions and events and allowing them to order and pay online with ease.

The leisure and hospitality industries are booming

85% of the top paid and free visitor attractions in the UK experienced an increase in visitors from 2020 to 2021. Despite the ongoing pandemic, employment growth across the leisure industry doubled that of retail, construction and transport.

Such a significant surge in footfall at UK leisure sites and resorts comes as no surprise. Many people missed real experiences during the coronavirus pandemic, and came to value experiences over commodities. After all, experiences allow us to establish connections and bond with friends and families, and have the potential to create memories that last a lifetime.

The Cloudline platform has been designed with your guests in mind, with a series of customisable modules that enable you to deliver an exceptional customer experience. Get in touch now to book a demo and see how Cloudline can help your business.

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How we do it

Streamline your guests' experience with our simple and intuitive technology for a range of leisure and entertainment verticals.

Wait Time Information

Revolutionise your guests' experience with real-time wait updates.

Session Booking

Streamline guest bookings, optimise your staffing and rotas, and minimise queues.

Personalise Event Information

Boost your upsells and enhance engagement with in-app advertising channel functionality.

Digitised Mapping

With detailed attraction information and seamless navigation, you can elevate your guests' experience.

Fuss-Free Food Ordering

No more missed orders or food sitting on the pass - boost your F&B satisfaction with our innovative ordering app.

Visitor Information

Deliver relevant guest information, control messaging, and cut down overheads in an instant.

Enhancing your visitor experience


With the leisure industry growing at such a pace, customer expectation is also changing. Gone are the days of simply handing a paper map to your visitors and expecting them to navigate their way around your facilities with ease, or announcing attraction closures and customer information over disruptive tannoy systems. Instead, customers want to enjoy zoos, theme parks and other attractions without disruption and at their own pace – they want to access relevant information about your site at the click of a button, navigate their way around your facilities with ease, and spend their time at your destination wisely. That’s why we created the Cloudline Visitor Experience App.

Cloudline's web app is comprehensive, intuitive and cost-effective – here are the tools you can provide your customers with to enhance their time at your attraction using the Cloudline platform:

Wait Time Information

Your customers could be deterred from visiting certain attractions at your business if they anticipate that queues will be lengthy. With regular wait time updates, your customers can plan their day better, spend more time exploring your facilities and less time waiting. All of this enhances your customer’s visitor experience and lets them conclude their visit to your venue feeling satisfied that they got the most out of their day

Session Booking

Help guests book onto sessions with ease and let your team know volumes of people expected with Cloudline's intuitive session booking tool. Visitors can book onto a time slot that fits around their day, and you can ensure that certain events are not oversubscribed and better understand crowd distribution throughout your attraction.

See how popular sessions are and use that data to grow in the right way, profitably. Predict guest volumes and organise your employee numbers to help you deal with busy periods and understand which of your events are underperforming in just a few simple clicks.

Personalised Event Information

Cloudline’s web app is complete with in-app advertising channels to provide them with offers that they may find interesting. This allows you to provide your guests with the most relevant information and boosts the likelihood of successful upselling.

We focus on a single customer view to amplify engagement and increase the likelihood of repeat visits – it’s the ultimate customer retention tool.

Engaging and Accessible For All

96% of internet users own a smartphone, making digital visitor experiences some of the most accessible to your client base.

What’s more, some of your visitors may be uncomfortable talking to staff, physically unable to go on specific tours or guides, or hard of hearing, so a visitor experience app is a great way to give the customer the power to take things at their own pace and experience your facilities in the best way for them.

Digitalising Guest Experiences With Ease

Cloudline's digital tools transform your guests' experiences, providing a cost-effective platform that relieves the burden on your team. Interactive navigation, fuss-free food ordering and vital visitor information all in one place.

Digitised Mapping

Physical maps can be difficult to navigate, especially in the world of digital maps which come with so many options: they allow you to track precisely where you are, the best route to get to your desired destination, and can provide detailed information on specific attractions.

In fact, digital maps have become the norm, and they provide a more personal experience for customers rather than having tens of visitors congregating around a single, small park map or board.

Cloudline offers fully customisable, interactive maps to help your guests navigate your attraction with ease.

Fuss-Free Food Ordering

When your establishment is busy, your visitor experience app will be on hand to help you serve customers, even if your staff are feeling overwhelmed. Customers can simply scan a QR code to be taken to a progressive web application that allows them to order on their phone or tablet from wherever they are sat – no app download required - that means no more mishearing orders, no more misinterpreting order details, and far fewer complaints for your staff to deal with.

Businesses can also update menus with a few clicks rather than having to re-print menus and boards at great cost, and are able to update special offers and product availability with ease.

Visitor Information

No need to traipse around searching for relevant information boards: your visitors can get information on all of your attractions from anywhere.

Guests can even receive updates via your visitor experience app to stay up to date with the latest news: ride closures, a change in exhibition times, zoo feeding times and time-sensitive deals can all be sent directly to your customers without disruptive public service announcements via loudspeaker.

This can help your business save money on physical resources such as maps and information boards, and can help you control your messaging in a matter of clicks.

Simple, intuitive technology for your leisure business

Suitable for theme parks, zoos, spa resorts and more, the Cloudline Visitor Experience app can help you transform your business with ease. The cost effective digital platform makes navigating your attraction a breeze for customers, allowing them to explore your facilities without the burden of excessive waiting times, getting lost or having to download anything from the app store.

Intuitive for both front and back end users, the Cloudline platform can be accessed via a simple QR code which unlocks a plethora of features to optimise your visitors' day.

Providing exceptional experiences has never been easier!

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Thank you, your submission has been received! We will be in touch shortly.

In the meantime, why not check out our products.
Oops! Something went wrong while submitting the form.