CASE STUDY
Reducing service pressure at Balmer Lawn Hotel
Our mobile Order & Pay solution helped Balmer Lawn Hotel streamline outdoor service across The Lodge, poolside sunbeds and terrace areas, reducing labour pressure while unlocking new drinks revenue from high-value guest spaces.
Unlocking immediate operational impact
When new management took over at Iford Golf Club, they sought a partner to drive digital transformation across their entire site. Our five-step onboarding process provided the operational foundation for fast, measurable impact.
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Driving outdoor revenue from day one
Since launch, Balmer Lawn Hotel has used Cloudline to make outdoor ordering faster, easier and more commercially effective. Guests can now order drinks and refreshments from poolside areas and terrace spaces without waiting for a member of staff to take their order manually. The operational impact has been significant. By eliminating the need for a team member to pick up orders outside, Balmer Lawn Hotel saved two shifts per day. At approximately £120 per shift, this created an estimated saving of £240 per day. The outdoor pool area alone also helped drive £15,000 in drinks revenue through Cloudline.
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Why Choose Cloudline?
Effortless digital transformation, fast.
Our onboarding process ensures your venue hits the ground running, with tools tailored for lasting operational success and guest satisfaction.
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Driving tangible results
2 shifts
By removing the need for staff to manually collect outdoor orders.
£240
Based on two avoided shifts at approximately £120 per shift.
£15,000
Generated from the outdoor pool area alone.
Powerful tools for seamless hotel operations
Cloudline equips your hotel with innovative features to enhance guest experiences and ensure efficiency.
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Mobile order & pay
Allow guests to order food and drinks from any location within the hotel, reducing wait times and increasing sales.
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Custom delivery options
Offer flexible delivery services to rooms, poolside, or any location on the property, ensuring guests are always well-served.
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Integrated training and support
From installation to launch and beyond, our team is your team.
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HOW CAN WE HELP?
Frequently Asked Questions
How quickly can we implement Cloudline in our business?
You can go live with Cloudline in just one day. With your images and content ready, our team ensures a swift and seamless setup process.
Do guests need to install anything to access Cloudline?
No installation is necessary. Guests can access Cloudline directly through a QR code, although the app is available for download if preferred.
Can Cloudline integrate with our existing systems?
Absolutely. Cloudline features a robust integration API that works alongside most existing systems, ensuring a smooth transition and functional synergy.
Is it possible to use only specific features of the Cloudline platform?
Yes, Cloudline is highly customisable. The visitor app only shows the functionalities you choose to use, automatically hiding any disabled features.
What support does Cloudline offer post-implementation?
We provide comprehensive support with a single point of contact for all your app-related issues, ensuring your queries and needs are addressed promptly.
How does Cloudline help in improving our revenue?
Our platform encourages digital upselling and optimises menu interactions to increase order volumes. Additionally, the data captured allows for strategic decision-making to boost overall revenue.
How does Cloudline handle dietary information and allergens?
Cloudline displays detailed dietary information, catering to specific dietary needs and preferences, and simplifies allergen tracking to comply with health and safety standards.
What measures does Cloudline take to ensure data security?
We prioritise your data security by adhering to the highest industry standards, ensuring all guest and business data is processed and stored securely.
Are you ready to transform your guest management experience?
Join Cloudline to modernise customer experiences and boost revenue. Book a discovery call today to amplify efficiency and elevate guest experiences.
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